Insights

Flow Streamlining: Guide for Salesforce Admins

April 14, 2023

[vc_row content_width="grid" css=".vc_custom_1681514121292{margin-bottom: 15px !important;padding-top: 60px !important;padding-bottom: 60px !important;}" el_class="mobile"][vc_column el_class="image_content_align"][mkd_elements_holder switch_to_one_column="768" alignment_one_column="left"][mkd_elements_holder_item][vc_column_text]If you’ve been in the Salesforce ecosystem for a while, you probably remember Process Builders and the idea of one Process per object - much like Apex triggers! One of the nice things about Flow these days is that you can have...

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Are you happy with your Pardot implementation or do you feel like you are drowning?

April 12, 2023

ashley@agency73.com

Pardot, Salesforce

[vc_row content_width="grid" css=".vc_custom_1565642830812{margin-bottom: 15px !important;padding-top: 20px !important;padding-bottom: 20px !important;}" el_class="mobile"][vc_column width="1/6"][/vc_column][vc_column width="2/3"][mkd_elements_holder switch_to_one_column="768" alignment_one_column="center"][mkd_elements_holder_item horizontal_aligment="center"][vc_column_text css=".vc_custom_1681269326581{padding-top: 15px !important;}"]Keywords: Pardot, MCAE, Salesforce, Lead Flow, Marketing Automation This article mentions Pardot, which is now referred to as Salesforce Marketing Cloud Account Engagement (MCAE). [/vc_column_text][/mkd_elements_holder_item][/mkd_elements_holder][/vc_column][vc_column width="1/6"][/vc_column][/vc_row][vc_row content_width="grid" css=".vc_custom_1544230008045{margin-bottom: 15px !important;padding-top: 60px !important;padding-bottom: 60px !important;}" el_class="mobile"][vc_column el_class="image_content_align"][mkd_elements_holder switch_to_one_column="768" alignment_one_column="left"][mkd_elements_holder_item][vc_column_text]Have...

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The Agency73 Story

November 30, 2022

ashley@agency73.com

Inspiration, Lifestyle, Salesforce

[vc_row content_width="grid" css=".vc_custom_1565642830812{margin-bottom: 15px !important;padding-top: 20px !important;padding-bottom: 20px !important;}" el_class="mobile"][vc_column width="1/6"][/vc_column][vc_column width="2/3"][mkd_elements_holder switch_to_one_column="768" alignment_one_column="center"][mkd_elements_holder_item horizontal_aligment="center"][vc_column_text css=".vc_custom_1669056297023{padding-top: 15px !important;}"]Agency73 is a Salesforce consulting partner that’s co-led by Scott Holmen and Stryder Thompkins. It began in 1997 and has transformed from a two-man show into a 25+ person powerhouse. [/vc_column_text][/mkd_elements_holder_item][/mkd_elements_holder][/vc_column][vc_column width="1/6"][/vc_column][/vc_row][vc_row content_width="grid" css=".vc_custom_1544230008045{margin-bottom: 15px !important;padding-top:...

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Leveraging a Salesforce Partner to Drive Success

October 24, 2022

conner@agency73.com

Salesforce

[vc_row content_width="grid" css=".vc_custom_1663035702720{margin-bottom: 15px !important;padding-top: 60px !important;padding-bottom: 60px !important;background-color: #f9f9f9 !important;}" el_class="mobile"][vc_column width="1/2" el_class="image_content_align"][mkd_elements_holder switch_to_one_column="768" alignment_one_column="left"][mkd_elements_holder_item][vc_column_text] [/vc_column_text][/mkd_elements_holder_item][/mkd_elements_holder][/vc_column][vc_column width="1/2"][mkd_elements_holder][mkd_elements_holder_item][vc_tta_section tab_id="1666824717460-77a0be00-ee10"][/vc_tta_section][vc_column_text]Selecting and Positioning Salesforce Partners to Maximize ACV and CSAT Did you know that Salesforce partners play a critical role in driving ACV and CSAT for your customers? Do you know how to select and position partners to add...

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Junk Prospects Clogging Your Pardot Database? Start Cleaning House.

September 27, 2022

conner@agency73.com

Pardot, Salesforce

[vc_row content_width="grid" css=".vc_custom_1565642830812{margin-bottom: 15px !important;padding-top: 20px !important;padding-bottom: 20px !important;}" el_class="mobile"][vc_column width="1/6"][/vc_column][vc_column width="2/3"][mkd_elements_holder switch_to_one_column="768" alignment_one_column="center"][mkd_elements_holder_item horizontal_aligment="center"][vc_column_text css=".vc_custom_1664257721278{padding-top: 15px !important;}"]Keywords: Form spam, junk data, prospect database hygiene, prospect database cleanup This article mentions Pardot, which is now referred to as Salesforce Marketing Cloud Account Engagement (MCAE). [/vc_column_text][/mkd_elements_holder_item][/mkd_elements_holder][/vc_column][vc_column width="1/6"][/vc_column][/vc_row][vc_row content_width="grid" css=".vc_custom_1544230008045{margin-bottom: 15px !important;padding-top: 60px !important;padding-bottom: 60px !important;}" el_class="mobile"][vc_column...

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What I’ve learned from forcing myself to use the new Pardot (MCAE) email builder

September 22, 2022

ashley@agency73.com

Pardot, Salesforce

[vc_row content_width="grid" css=".vc_custom_1565642830812{margin-bottom: 15px !important;padding-top: 20px !important;padding-bottom: 20px !important;}" el_class="mobile"][vc_column width="1/6"][/vc_column][vc_column width="2/3"][mkd_elements_holder switch_to_one_column="768" alignment_one_column="center"][mkd_elements_holder_item horizontal_aligment="center"][vc_column_text css=".vc_custom_1664297715758{padding-top: 15px !important;}"]Keywords: Pardot, MCAE, Email Builder, Lightning Email Templates This article mentions Pardot, which is now referred to as Salesforce Marketing Cloud Account Engagement (MCAE). [/vc_column_text][/mkd_elements_holder_item][/mkd_elements_holder][/vc_column][vc_column width="1/6"][/vc_column][/vc_row][vc_row content_width="grid" css=".vc_custom_1544230008045{margin-bottom: 15px !important;padding-top: 60px !important;padding-bottom: 60px !important;}" el_class="mobile"][vc_column el_class="image_content_align"][mkd_elements_holder switch_to_one_column="768" alignment_one_column="left"][mkd_elements_holder_item][vc_column_text]I...

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Pardot ROI Calculator

July 20, 2022

Darren Wissler

Pardot, Salesforce

[vc_row css=".vc_custom_1639240297555{padding-top: 50px !important;padding-right: 50px !important;padding-bottom: 20px !important;padding-left: 50px !important;}"][vc_column][vc_column_text]Welcome to the Pardot ROI Calculator. By plugging in assumed and known cost, revenue and assumed gains values, you can quickly see how far in the future your Pardot investment will pay for itself. This uses the ROI calculation where ROI = (Gain in Revenue)...

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Pardot for Growing Businesses: Realizing ROI and Increasing Sales in 3 Months

December 11, 2021

andy

Pardot, Salesforce

[vc_row][vc_column][vc_video link="https://youtu.be/1uQbpI8_WFA" el_width="50" align="center" css=".vc_custom_1639240281334{padding-top: 50px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}"][/vc_column][/vc_row][vc_row css=".vc_custom_1639240297555{padding-top: 50px !important;padding-right: 50px !important;padding-bottom: 20px !important;padding-left: 50px !important;}"][vc_column][vc_column_text]You're a growing company with a lean (and mean) marketing team doing its best to crank out and track engaging content to fill the top of the lead funnel and drive sales conversions....

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Salesforce-Pardot vs. HubSpot

March 22, 2021

Darren Wissler

Salesforce, Website Development

[vc_row content_width="grid" css=".vc_custom_1544230008045{margin-bottom: 15px !important;padding-top: 60px !important;padding-bottom: 60px !important;}" el_class="mobile"][vc_column el_class="image_content_align"][vc_row_inner][vc_column_inner width="1/2"][mkd_section_title title_text="Pardot vs. HubSpot" text_color="#dd9933" text_size="32"][vc_column_text]As a Systems Integrator and Salesforce Consulting Partner, we are often asked to compare Salesforce’s marketing automation platform, Pardot, to HubSpot’s Marketing Hub. In many cases, our clients are finding themselves sorting out natural tensions between Sales, Marketing...

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From Bike Crash to Career Path

February 3, 2020

Jerrod

Salesforce, Website Development

[vc_row][vc_column width="1/4"][/vc_column][vc_column width="1/2"][vc_video link="https://youtu.be/XhP4LZv9vQc" align="center"][/vc_column][vc_column width="1/4"][/vc_column][/vc_row][vc_row content_width="grid" css=".vc_custom_1565642830812{margin-bottom: 15px !important;padding-top: 20px !important;padding-bottom: 20px !important;}" el_class="mobile"][vc_column width="1/6"][/vc_column][vc_column width="2/3"][mkd_elements_holder switch_to_one_column="768" alignment_one_column="center"][mkd_elements_holder_item horizontal_aligment="center"][vc_column_text css=".vc_custom_1581360968634{padding-top: 15px !important;}"] After years traveling and raising a family, programs like Military Trailblazers (formerly VetForce) and SpouseForce (a program by Blue Star Families) helped put this military mom on the path to career success. [/vc_column_text][/mkd_elements_holder_item][/mkd_elements_holder][/vc_column][vc_column...

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Certified Salesforce Partner

July 29, 2019

Krista Simmons

Salesforce

Agency73 is a Salesforce consulting partner based in sunny Encinitas, CA. Behind our rock-solid Salesforce implementation, development, and consulting work, lies an honest desire for our customer’s success....

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AGENCY73